Legal
Privacy policy
How we collect, use and look after personal information, and what you may ask us to do with it.
Who is responsible for your information
Golden Homes is a franchise of independently owned branches. The responsible party for information you give a branch is that branch, which is a separate registered company. Head Office is the responsible party for enquiries sent through this website before they are passed to a branch.
Head Office is SA Golden Homes Property Group (Pty) Ltd, trading as Golden Homes, of 15 Wattle Road, Primrose, 1401.
Information Officer: Mrs Y van Wyk, yvonne@goldenhomes.co.za, (011) 828 4976, 15 Wattle Road, Primrose, 1401.
What we collect, and why
- Enquiries. Your name, telephone number, email address and what you told us you are looking for. We use it to answer you and to pass the enquiry to the right branch.
- Sellers and landlords. Identity and address verification required by the Financial Intelligence Centre Act, and the details of the property. We are legally required to collect and keep this.
- Buyers and tenants. Proof of income, bank statements and a credit check where you have applied to rent, with your consent.
- Website use. Basic technical information about your visit. See the cookie policy.
Who we share it with
The branch handling your matter. Conveyancing attorneys, bond originators and credit bureaux where a transaction requires it. The Property Practitioners Regulatory Authority and the Financial Intelligence Centre where the law requires it. We do not sell personal information and we do not share it for anybody else's marketing.
How long we keep it
FICA records must be kept for five years after a transaction concludes, which is a legal obligation and not a choice. Enquiries that do not lead anywhere are kept for twelve months and then deleted.
Marketing, and how to stop it
We only send marketing where you have agreed to it or where you are an existing client and the message relates to similar services, which is what section 69 of the Protection of Personal Information Act permits. Every message carries a way to stop it, and stopping takes effect immediately rather than at the end of a campaign.
Accounts you connect: Google, YouTube and social media
Golden Homes staff can connect their branch's or their own Google Business Profile, YouTube channel and social media accounts (Facebook, Instagram, Threads, LinkedIn, TikTok and X) to the Golden Homes Portal, so that posts can be published and replies answered from one place. A person connects an account themselves, by signing in to that service and agreeing to the access it lists.
- What we read. The account's name and handle, the posts and videos published through the portal, their views, likes and comments with the public name of the person who wrote each one, Google Business Profile reviews, and follower or subscriber counts.
- What we do with it. Publish the posts and videos the staff member writes, show their results and comments in the portal, send the replies and review answers they write, and turn a comment asking about a property into an enquiry for the right branch. Nothing is posted without a staff member choosing to post it.
- What we do not do. We do not sell this information, use it for advertising, or share it with anybody outside Golden Homes.
- How it is kept. The access each service grants is stored encrypted and is used only by the portal. It is kept while the account stays connected.
- Taking it back. Remove the Golden Homes Portal from the connected apps in that service's settings — for Google and YouTube at myaccount.google.com/connections. Removing it stops our access at once, and disconnecting an account in the portal deletes its stored access immediately.
- Deleting what we hold. To have everything we read from a connected account deleted, write to the Information Officer above with the subject “Social data deletion”. We confirm the deletion within 30 days. If you ask Meta to delete your Threads data, Meta tells us and the connected Threads account is removed automatically.
- If you commented on one of our posts. Your comment and the public name shown with it are kept in the portal so a branch can answer you. To have it removed from the portal, write to the Information Officer above.
The Golden Homes Portal's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements. Uploading to YouTube uses the YouTube API Services: by connecting a YouTube channel you agree to the YouTube Terms of Service, and Google's handling of the information is set out in the Google Privacy Policy.
Your rights
You may ask what we hold about you, ask us to correct it, ask us to delete it where we are not legally required to keep it, and object to direct marketing. Write to the Information Officer above. If you are not satisfied you may complain to the Information Regulator (South Africa), JD House, 27 Stiemens Street, Braamfontein, Johannesburg, 2001, on 010 023 5200, at enquiries@inforegulator.org.za.
Security
Information is held in access controlled systems. Branch staff see the records of their own branch and no others, which is enforced in the database rather than by hiding a button.
